2009-04-02 11:07 pm
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A nugget of information was hidden inside an imbroglio of customer support debate between 37Signals and GetSatisfaction …
“A customer experience is the sum total of a bunch of small experiences. Logos, words, brand names, copywriting, interface design, functionality, trust, expectations, suggestions, follow-throughs.”
In other words, this is what user experience is about.
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